Don't Hold Back

Female empowerment focused campaign for Easton’s new lineup of softball gear

Fastpitch girls have their own language. Looks, bruises, scrapes, victories, inside jokes. Their skills and passion transcend the patriarchal constructs for how females “should” behave. Don’t Hold Back is a tribute to their spirit, power, and perseverance. Starring Team USA’s own Hailey McCleney, the spot highlights the inner voice and how self-belief can overcome any stereotype.

Director: Jordan Bahat

Halo Spot


Ghost Advanced Product Spot


Batter, Pitcher and Catcher Promos


© 2024 The KIMBA Group, Los Angeles, CA.